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THE STUDIO - Liejyklos st. 4, Vilnius
October 16 2023

Choosing the Right Fragrance

We all have different tastes. Tastes can change depending on mood, season, and the pace of life. Fragrances sometimes consist of as many as 12 different notes, so taste should go hand in hand with the story.

“Smell is one word. Fragrances are literature.”

J. Ellena

 

All quality fragrances, regardless of their form – solid, oil-based, or spray – are composed of notes, categorized into top, middle, and base notes depending on their volatility.

Top notes are the most volatile and are detectable for about 5-15 minutes. They reach the nose the quickest, creating the initial impression of the scent. Therefore, in fragrances, we often detect initial accents of citrus fruits, basil, anise, or flowers. Top notes serve an important task – discreetly introduce middle notes.

Middle notes become noticeable after approximately 20 minutes and can be felt for several hours. Top notes constitute the largest part of the aroma, which is why the oil must be rich for the desired effect. In perfumery, combinations of jasmine, peppers, cinnamon, ylang-ylang, pines, or cardamom are popular. Base notes complement top and middle notes, unifying them into harmony like a double bass in a symphony.

These notes can be felt for about half an hour and should last until the fragrance evaporates – between 10 and 16 hours, and often much longer when using oil-based fragrances. Woods, oak, cedar, incense, vanilla, moss, along with top and middle notes, create what we call fragrances.

Essentially, not only scent notes or emotion determine the choice, but also the purpose of the fragrances.

Are these fragrances for work? Everyday wear? A gift? EGO REX, TEMPLE OF SENSUS, NIGHTS IN MOROCCO, PARADOX IN A BOTTLE have stricter accents. In these scents, precision and order, determination and discipline, youth and maturity can be sensed.

COMPLIMENTS FROM STRANGERS, UNDER THE SHEETS, INCOGNITO, and MIDSUMMER are milder, more sensual aromas. In them, you can feel the freshness of summer and seduction, a serious gaze, and the sound of high heels.

The m a a r collection is our invitation to experience a new, untold story. We believe these stories are worth experiencing. Discover all the maar fragrance portraits in the DISCOVERY SET, which includes 2ml bottles of all 8 fragrances in perfume extract (spray) form.

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